In checking out a new follower on Twitter, I came across the above picture of one of his posts. I had to share this. It’s happening out there and we all should be paying very close attention. The implications of this little statement are manifold. Not only did he go to Borders—a chain struggling to find it’s next level relevancy—and he’s pledging to buy on Amazon, but he tweeted about it to his thousands of followers.
While you ponder that, check out his blog. It’s a fascinating idea. 52 Books in 52 Weeks by Brian Utley http://resolution52.com/; not only is this guy committed to a personal project and sharing it with others—he has 3,100 followers on Twitter and his blog boasts 12,000 page reads so far in 2009—he is most likely, very influential with his readers. When a dude like this, says something, people listen.
Consumer Experience indeed.
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